SUSTAINABLE

DIGITAL LIVING.

WE WORK TO SECURE FUTURE PROFIT POOLS USING ASSETS WITH UNRECOGNISED VALUE. IT’S ABOUT GENERATIONAL WEALTH..

We invest where maximum value can be created through propositional evolution and digital automation that can propel companies beyond their expected performance levels.

Our deep operational expertise is a core part of our investment approach and we work with management teams to forge and secure pathways to high growth and enhanced profit generation.

When we take a position it’s more than an investment. We join the core team and work side-by-side with management to deliver sustainable long term impactful returns.

GENERATION.PLANET

Generations and sustainability are intrinsically linked.

We only invest in companies that can do good for people and serve the planet better because these are the businesses that will remain relevant for the long term - delivering generational returns.

The complexities of generational relevance fascinate us and we constantly strive for improved diversity amongst ourselves to ensure that our learning curve remains steep, the pools of experience we draw from are vast and our resulting view of the future triangulated but open to value creating disruptive situations.

WE FOCUS ON COMPANIES AT SCALE THAT PEOPLE, BUSINESSES AND THE WORLD NEED TO ATTRIBUTE HIGH VALUE TO FOR THE LONG TERM. OUR INTERESTS SPAN MULTIPLE CATEGORIES AND COVER DTC & B2B OPPORTUNITIES.

“WE CONTINUOUSLY REVIEW NOT JUST WHAT WE OWN, BUT WHY WE OWN IT"

MADE CAPITAL

BASE = LONDON

UK BASE // GLOBAL CITIZENSHIP